Client Introduction
Dr. Melody Smith is the Founder of AspiringClinicalPsych.com, a platform offering resources and support for individuals preparing for clinical psychology doctoral training (DClinPsy). Like many entrepreneurs, Dr. Smith found herself overwhelmed with administrative tasks, which impeded her ability to focus on the core aspects of her business.
Challenge
Dr. Smith faced difficulties managing her time effectively while juggling social media management, content creation for her membership area, and maintaining her WordPress website. These tasks left her with little time to focus on marketing strategies, business growth, and providing valuable content to her community. Dr. Smith recognised that she needed support to alleviate the overwhelm and keep her business running smoothly.
Solution
Dr. Smith enlisted a YES Virtual Assistant (VA), Harriet, for 10 hours a month to manage essential tasks and free up her time. Harriet took over social media management, developing a content calendar, engaging with followers, and curating posts for Facebook, Instagram, and LinkedIn. Harriet also supports Dr. Smith in creating valuable content for her membership area, researching, writing, and organising articles, e-books, and videos. Additionally, Harriet handles website maintenance, ensuring plugins, themes, and security features are up to date while also implementing SEO strategies to improve visibility.
Results and Benefits
With Harriet’s virtual assistance, Dr. Smith has experienced a significant transformation in her business. Social media engagement has increased and remains consistent, her membership area is thriving with regular, valuable content, and her website is running smoothly. The administrative relief has allowed Dr. Smith to dedicate more time to strategy, marketing, networking, and fostering collaborations, ultimately accelerating her business growth. She also gained an unexpected benefit – accountability – which has helped her stay on track with goals and deadlines, improving her overall productivity.
Inspiration
Dr. Smith’s journey highlights the power of virtual assistance in driving business success. By delegating key tasks which take her VA just 10 hours per month, she has been able to focus on her strengths and passions, which not are not only propelling her business forward but have also allowed her to provide even more value to her community of aspiring clinical psychologists.